Editorial Campaign

MOSCOT SS22

Set in the iconic Lower East Side and captured from various points of view, The MOSCOT Spring-Summer 2022 Campaign poses the question, “How do you see you?”. Utilizing multiple camera types and strategically shot from various angles, the campaign explores the original persona each style embodies while highlighting the rich tonal hues of the frame in focus.

  • Concept & Art Direction: Lorah O'Donnell

    Photographer: Richard Choi

    Product Photographer: Emma Milligan

    Styling: Marie-Elise Bliss

    Hair & Makeup: Roy Liu

    Model: Nicola Wincenc

  • 2022

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MOSCOT FW21 Editorial Campaign